Our Story
Ice Cream That Loves You Back!
At Meltin’ Desires, ice cream is more than just a dessert; it’s an emotion, a memory, a shared smile. Our story didn’t begin in a boardroom but in the quiet stillness of the COVID-19 pandemic, when the world paused and true priorities came into focus: health, happiness, and togetherness. It was during this time that our founder, Mr. Raja Phani Kiran, A seasoned entrepreneur and devoted father, envisioned something beyond business.
Inspired by his own children and the joy of shared moments around dessert tables, he set out to create an experience that nourishes the soul and delights the senses. From that spark, Meltin’ Desires was born; not just as an ice cream brand, but as a heartfelt celebration of authenticity, joy, and connection. Every scoop we serve is crafted with integrity, care, and a sprinkle of magic because at Meltin’ Desires, we serve you the ice cream that loves you back.

What We Stand For
Our Mission
To craft premium, innovative, and culturally inspired ice cream experiences that bring the essence of India’s and the world’s diverse flavours to every scoop; delighting customers with quality, authenticity, and sustainability.
Our Vision
To become India’s most beloved ice cream brand by 2035, revolutionising the industry through a vibrant fusion of traditional and modern flavours, while championing sustainability, inclusivity, and customer-centricity on a global scale.

Our Core Values
We’re driven by principles that shape everything we do:
Quality
Using only premium, fresh, and natural ingredients for a flavour experience you can trust.
Innovation
Constantly exploring unique, experimental flavours inspired by India’s rich culinary heritage and global cuisine.
Sustainability
From zero plastic use to conscious sourcing, we craft bold, global flavours with a gentle footprint.
